Programme Objectives

The Bachelor of Travel and Tourism Management (BTTM) programme equips students with foundational concepts and theories in tourism, fostering skills across travel operations, hospitality services, and destination management. It promotes critical awareness of tourism's social, economic, and community impacts, encouraging analytical thinking for personal and professional applications. Ultimately, the programme prepares graduates for global employment in the dynamic tourism and hospitality sectors.​

Scope and Graduate Attributes

Upon completion, students will interpret core principles of tourism business functions, including operations, marketing, and customer service. They will exhibit strong interpersonal communication, organizational abilities, and professional behavior, alongside self-confidence and ethical customer orientation. These competencies enable effective roles in travel agencies, hotels, airlines, and tourism organizations.​

Proficiencies and Competencies

Graduates demonstrate:

• Knowledge of tourism systems, products, geography, and industry structures.
• Skills in communication, event organization, and team coordination.
• Professional self-presentation, grooming, and complaint handling in service contexts.
• Ability to apply basic IT tools, reservation systems, and sustainable practices.
• Readiness for entry-level positions in tour operations, hospitality, and related fields.​

Course Content and Learning Components

The BTTM programme integrates theoretical classroom sessions with practical experiences, spanning core courses like Principles of Tourism, Travel Agency Management, Hospitality Operations, and Tourism Marketing. Annual study tours provide hands-on exposure to tour planning and destination dynamics, while industrial visits to five-star hotels or resorts illustrate real-world operations in front office, housekeeping, and food services. The curriculum includes complementary courses (e.g., business communication, economics), open electives (e.g., event management, sustainable tourism), projects, and audit courses for soft skills and IT applications, typically over 3-4 years and 6-8 semesters.​

Higher Studies Opportunities

BTTM graduates can pursue postgraduate options like MBA in Tourism Management, MTTM, MTHM, MHM, or Hotel Management & Catering Science. In India, key institutions include IITTM, KITTS, Pondicherry University, and Jamia Millia Islamia; abroad, universities offer specialized master's in hospitality and events. These programmes build on foundational skills for advanced roles or research.​

Employment and Career Prospects

Career paths span travel agencies, hotels, airlines, tourism boards, and event firms, with roles in operations, sales, guiding, and management. Graduates may also launch tourism ventures or enter related sectors like MICE and sustainable travel, leveraging transferable skills in communication and problem-solving for career growth